Many consumers say sustainability and energy efficiency are factors they take into consideration when shopping for a home. According to the National Association of REALTORS® report, “REALTORS® and Sustainability 2018,” agents and brokers said 61 percent of clients are interested in sustainability. Other findings include:
of Multiple Listing Services have green data fields. Of those with a green MLS, 37 percent use it to promote green features, 27 percent to promote energy information and 16 percent to promote green certifications
IMPORTANT HOME FEATURES FOR CLIENTS:
- comfortable living space
- proximity to frequently visited places
- windows, doors and siding
- utility bills and operation costs
said tiny homes were available in their market
of agents or brokers said properties with solar panels were available in their market
of agents and brokers said promoting energy efficiency in listings was very or somewhat valuable
said wind farms were available in their market