Jeff Gregory

Jeff Gregory of Realty Executives Success in Shorewood and two buyer customers appear on the Chicago Tribune website in a feature titled, “Homebuyers thwarted by low appraisals.”

In an accompanying video, the customers say they’d missed out on a few previous bids for homes even after exceeding the asking price. But in a competitive situation where up to 15 bids can be submitted, Gregory says meeting the asking price is just one factor to consider. Appraisal values, financing and the size of down payments can also play important roles. Watch the video.

After talking to Gregory and developing a strategy, the customers succeeded in their bid for a home.

Gregory is the owner/managing broker for Realty Executives Success.